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Leverage trading platform

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How our research and insights can help

Win more traders, keep them trading, maximise CFD and FX revenue

1

Get more traders on your platform and keep them active

Use insights into switching behaviour, satisfaction drivers, and acquisition tactics to win high-value traders and keep them trading longer. Reduce churn, grow your active base, and increase the funds flowing through your platform.
2

Build a platform that drives volume

Leverage research to understand which features matter, where friction exists, and how innovation can lift usage. Align platform experience with trader expectations to increase daily volume, session time, and engagement.
3

Target trader segments that deliver maximum return

Use advanced research segmentation to find the traders that matter - professional, high-frequency, or dormant accounts. Focus your acquisition and reactivation strategies where trading activity and revenue potential are highest.
4

Move faster than the market to win more flow

Use research data to track shifts in trader motivation and macro movements across CFD and FX. Use this intelligence to anticipate activity, adjust faster, and capture inflows before your competitors do.
5

Deploy capital where it wins attention and market share

Benchmark your brand and platform against competitors to sharpen your positioning. Use insights to deploy marketing spend more effectively, attract more traders, and grow your share in a crowded market.
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    why choose us

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    DEGREE COVERAGE

    Deep Expertise

    Analytical rigor and strategic thinking, paired with advanced social science and statistical techniques to help you gain competitive advantage

    Global Perspective

    We pride ourselves on providing the best research in the across retail trading, wealth management and investing industry.

    Unmatched Insights

    Delivering comprehensive coverage of market trends, analysis and customer behaviour to inform strategic decisions

    Delivering the research
    you need to succeed

    Leverage trading

    Identify growth opportunities and sharpen your edge with the industry’s leading benchmark of CFD, FX, and spread betting traders. These insights reveal trader behaviours, satisfaction drivers, brand positioning, and profiles of high-value versus frequent traders, highlighting market gaps and areas for strategic differentiation.

    Want to learn more about our research and insights?

    Gain a 360 degree view of your market across a range of topics

    Gain a complete understanding of leverage trading markets across a broad range of verticals including:

    Brand analysis

    Competitive landscape

    Customer aquisition

    Demographics

    Industry dynamics

    Innovation

    Market segmentation

    Media consumption

    Platform needs and usage

    Trading behaviour

    Satisfaction

    Switching activity

    our solutions
    We conduct 40+ industry studies annually across 250,000+ consumers worldwide on the behaviours, buying preferences and future needs of investors and intermediaries and the companies that serve them.
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    A commitment to collaboration

    A seamless and effective project management experience, with clear communication, global reach, and a tailored approach to help you achieve your goals.

    Executive briefings

    Engage directly with our industry experts in high-impact sessions that transform complex data and analysis into clear, high-value, actionable insights that help you move from insight to decision with confidence.
    Executive briefings

    Detailed reporting

    Gain in-depth, actionable insights powered by advanced analytics, world-class data security, GDPR-compliant privacy standards, and sophisticated visualisation, giving you absolute clarity on the metrics and trends that matter most.
    Detailed reporting

    Expert guidance and methodology

    Work with a dedicated team that blends deep industry research expertise with rigorous, proven research methods to ensure your decisions are grounded in insights you can trust and strategies that deliver measurable results.
    Expert guidance and methodology

    Personalised support

    Benefit from ongoing support from our research experts through a tailored, collaborative approach with flexible insight solutions designed to address your industries unique challenges as they evolve. We create industry research packages designed to meet your specific business needs, ensuring maximum impact.
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